Author: Elizabeth Atwater

Elizabeth Atwater

Elizabeth Atwater is the senior manager of communications at Babson College and the former managing editor at Entrepreneurship of All Kinds. Her writing has appeared in print and online in a wide range of outlets including Forbes, The Atlantic, Reuters, Chief Learning Officer, BostInno, and Seventeen magazine. Her career story includes a stint at a venture capital-backed technology startup, as well as a chapter working for a small, family-run public relations firm. Atwater earned her undergraduate degree at Northwestern University.

eatwater@babson.edu

Fighting Global Iron Deficiency, One Lucky Iron Fish at a Time

Lucky Iron Fish

Sets of three are lucky in Cambodia. When Dr. Gavin Armstrong incorporated his company Lucky Iron Fish on 12/12/12, he wasn’t thinking much about luck. Then, just 25 years old, he had been working in Cambodia where more than 50 percent of the population suffers from iron deficiency. “In Cambodia, there’s actually no word for…

Posted in Amplifying Social Innovation

Five Ways To Tell Stories That Stick

Five Ways to Tell Stories That Stick

Entrepreneurs are constantly pitching, sharing their vision and venture in order to secure funding, make a sale, meet a new contact, and build out their team. Business plans are boiled down to bullets, and financials become memorized statistics. Jon Feinman explains how InnerCity Weightlifting uses storytelling in grant writing Although these elements are vitally important…

Posted in Preparing Entrepreneurial Leaders

Can the Collaborative Economy Fix Climate Change?

Peers Inc

In the not so distant past, people needing a car had just two options. They could either buy an entire car (a purchase that accounts for 17 percent of the typical American budget) or they could rent one in 24-hour bundles. Both cases were mismatched between the driver’s needs—for example commuting, or hauling a large…

Posted in Amplifying Social Innovation

Helping Teen Mothers Step Out Of Poverty

Catalina Escobar

In the year 2000, Catalina Escobar had it all: a beautiful family, a promising career running her own international trading company, and a home in Cartagena, a gem of a city on Colombia’s Caribbean coast. But 2000 was also the year Catalina’s life changed forever. While volunteering in a local neonatal clinic, a newborn died…

Posted in Amplifying Social Innovation

How to Become an Objective Entrepreneur

People underestimate the power of their minds. Elizabeth Thornton, a Babson College professor, entrepreneur, and author of The Objective Leader, is a firm believer that perception is reality. “Your world exists in your mind,” she says, “which is amazing because that gives you the power to change your mind, change your business, and change your…

Posted in Preparing Entrepreneurial Leaders

Swimming With The Sharks

Shark Tank

For an entrepreneur, what could be better than pitching your business to five well-connected, deep-pocketed investors? How about pitching to those investors on prime-time television for an audience of 8 million potential customers? The popular ABC reality show Shark Tank has introduced viewers to more than 450 businesses since its 2009 premiere. PRACTICE, PRACTICE, PRACTICE…

Posted in Living Entrepreneurship

Changing the Status Quo in Venture Capital

Venture Capital Gender Cap

Imagine you’re one of the founding executives at a promising new software company. You’ve already built and sold two other companies, gaining valuable experience and skills. Together with your co-founders, you’ve steered this company to early success—it’s enjoying sustained growth, robust sales, and a strong valuation in the marketplace. Your office space is in a…

Posted in Preparing Entrepreneurial Leaders

One on One with Innovation Leaders

Innovation Interviews

Innovation is a mandate for companies. A recent Wall Street Journal investigation revealed a 64% increase in how often the I-word cropped up in annual and quarterly reports since 2006. With so many organizations thinking about and fueling their business innovation engines, we went straight to the source for perspective from five Boston innovators about…

Posted in Living Entrepreneurship

Outgrowing the Startup

Outgrowing the Startup

Middle age often means sensible decision making, assuming responsibility for others, and a (mostly) wise perspective. Several decades of life experiences have taught lessons about perseverance and helped define priorities. As true as this is for people, it also is true for businesses. For startups with staying power, growing the business is often a primary…

Posted in Living Entrepreneurship

Gail Simmons on Creating a Career

Gail Simmons

“What is food but a huge window into every culture in the world?” That is the kind of rhetorical question an anthropologist might ask, so it makes sense coming from Gail Simmons, who studied anthropology in college before embarking on a career that has taken her around the world, bite by bite. In some ways,…

Posted in Living Entrepreneurship

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